Many people choose to leave their 8-hour work to settle on a freelance job. But before you decide to go solo, ensure your audience first. Creating a blog, posting your resume, tweeting your credentials—they are all good, but they are not solely what you need to do.
Rock the Online World
Start looking for an audience that includes your potential client, adviser, and even ordinary folks who could nod with the idea you know. Your audiences are your driving ground to reach your dreams. They will be pushing you to survive the frightening world of freelancing. Yes, frightening in the sense that if you do not build your audience first, it is typical to experience a time when you could hardly find a client to prolong your job. It is hard to work as a freelancer; hence, you need to surround yourself with people who could point you at the right direction once you met a setback.
Do not Forget the Offline Market
Do not settle on building your audience online because you could expand your grasp by looking at the offline market. Attend trade shows, local events, and meet-ups with co-freelancers. Go where the successful freelancers go. Give your business cards to possible clients. Ask friends, family members, and acquaintances to subscribe on your newsletter. Yes, most people are engaged in reading emails than actually reading their Facebook notes. Asking someone to sign up for your newsletter might help to advertise your services through word of mouth. You are trading your ideas for their attention. This might not mean cash, but involvement is a good way to start your freelance career.